At Lynk & Co, we are redefining mobility with a fresh, unique automotive experience. As a Digital Media Specialist, you will join our Advertising team to drive the performance of paid advertising campaigns across Europe. This role focuses on Display & Video and Paid Search, utilizing platforms like DV360, Google Ads, and Microsoft Ads to deliver measurable results. You’ll play a key role in shaping our marketing strategies, ensuring campaigns meet or exceed performance KPIs in multiple markets.

This position is based in Amsterdam or Gothenburg and reports to the Head of Advertising.

What You’ll Do

• Manage day-to-day operations for paid advertising campaigns across seven European markets, focusing on Display & Video and Paid Search.
• Develop and implement strategies and execution plans to maximize campaign performance.
• Create budget forecasts and media plans based on defined KPIs.
• Identify opportunities to improve conversion rates across markets and business areas.
• Collaborate with the Digital Team and our Media Agency to analyze customer journeys and refine campaign effectiveness.

What You Bring

• 2+ years of experience as a Digital Marketer, with expertise in Display & Video and Paid Search advertising.
• Strong proficiency in DV360, Campaign Manager 360, Google Ads, and Microsoft Ads.
• Hands-on experience with Google Analytics and a deep understanding of digital trends (e.g., ITP, attribution models, cookie policies).
• A data-driven mindset with a proactive approach to campaign optimization (e.g., smart bidding, automation, A/B testing).
• Exceptional organizational skills and a track record of handling multiple projects with shifting priorities.
• Full professional proficiency in English.

Working for Lynk & Co

Want to learn more about working for Lynk & Co and what we offer? Read more via this link: Why Lynk & Co - Lynk & Co (lynkco.com)

Our recruitment process

We work with a competence based framework. You apply by submitting your LinkedIn-profile or CV written in English and answering a few questions.

Our selection will primarily look at acquired competencies and skills.

To help us place the right people in the right role, we believe in science-based and fair assessment methods. Therefore, as part of our recruitment process, we use psychometric assessments from Alva Labs to help us increase our hiring success by identifying the candidates that are most likely to thrive and be successful in the role.

We look forward to receiving your application as soon as possible, but latest 12 th of January. We will do ongoing selection of candidates during the application period, so don't hesitate to submit your application if you're interested.

If you want to learn more about the position, please reach out to Donika Sejdiu at donika.sejdiu@lynkco.com

To learn more about us, check out our website and follow us on LinkedIn and Facebook.